“New Rich means we created it with our own abilities.” – Dr. Thammarat Thurathong
Open the door to a beautiful mansion.
Passing through the ornate arch in front of the village, Grand Bangkok Boulevard Krungthep Kreetha enters and turns left onto the road with shady gardens on the right side. You’ll find a grand two-story mansion inspired by the Würzburg Residenz, Germany. That is under the ownership of Mr. Chonthong – Dr. Thammarat Thurathong, a young businessman who is known as ‘New Rich’ who is worth keeping an eye on in today’s social circles.
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Today, I took the opportunity to stop by and see the beauty of Khun Chonthong’s new American Timeless style home. Ready to open perspectives, ideas and life paths from a child from a provincial town to a golden businessman.
Begin your journey to luxury with the central hall of the mansion. that emphasizes the airy, comfortable space with double volumes, which is an important signature of this house that makes Khun Chonthong fall in love with it.
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Another interesting point is the stairs leading to the second floor of the house. that gives a feeling of luxury like a fairytale castle Accompanied by the crystal chandelier hanging above the large piano.
Deep into the right wing of the house Allocated as a dining corner The large glossy black marble top table seats up to 10 guests and is decorated with flower vases and plates and spoons from Hermès. As for the glasses, Khun Chon is fascinated by the sparkling crystal-grade quality of the Baccarat brand.
While the second floor of the house The space was divided into four bedrooms. Consisting of two large bedrooms, separated on both the left and right wings. Separated in the middle is an office with a fireplace decorated as a gimmick. Including a bedroom for guests. and another small bedroom that has been converted into a private spa room.
The atmosphere inside is surrounded by luxury furniture and decorations. that combines modern design with precious materials Under the main shades of white, black and earth tones.
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Before decorating it with gold paint because the owner’s name is Spoonthong. With various floating decorations and accessories But you can still feel the warmth and relaxation. both from the open and airy structure Plus the allocation of usable space is perfectly proportioned and full of taste.
Additionally, on the ground floor of the house there is a wine room that features a ceiling-high wine refrigerator. You can sit and sip wine and enjoy it. While admiring the view of the garden and private swimming pool that are connected areas as well.
From a child from the provinces to a millionaire foreign student
From a young boy born and raised in Udon Thani Province After graduating from high school in my hometown Khun Chonthong became a student in the Faculty of Engineering. Thammasat University for only one semester. Before discovering that it was not the subject that I was good at. So decided to fly across the sky to Brisbane. Australia Before graduating with a bachelor’s and master’s degree in economics from The University of Queensland and a doctorate from the Faculty of Human Resource Development. Ramkhamhaeng University When I returned to work in Thailand
“In the past, until death Live a very frugal life (High and long voice) But I never thought of asking for even a single baht of money at home. Went to study in Brisbane and struggled to support myself. working in a restaurant Three meals come in a box from the store. Put it in the refrigerator. Before eating, divide it into the microwave. There was hardly any money (laughs).”
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Khun Chonthong recounts his life as an overseas student in a confident voice. Hidden with a relaxed, good mood pose. This is a unique personality that shines through throughout the conversation.
“But with timing and opportunity In just one year, Spoon had hundreds of millions of dollars. With every festival there must be decorations for the shop. The shop owner will give us this responsibility to do. Then he saw that we were doing something beautiful and pleasing. When new branches were opened, he assigned Choon to take care of all the management. which various decorative items All must be imported from Thailand because it is a Thai restaurant. Some spoons also fly back to Chatuchak Market. Went to Baan Tawai in Chiang Mai. Providing delivery across the country to your location. Request a certificate and submit your taxes as well. All processes complete Then it’s a matter of fate. Rich people can’t help. In one year, he opened 12 stores, with profits per shop worth tens of millions.
The stream of fortune did not stop there. When Mr. Spoonthong entered to study for a master’s degree. He got to know an Indonesian friend. Which is like a door to another good opportunity that Mr. Spoonthong never expected.
“A friend invited me to visit the house because the friend’s father told him to do business at home. But my friend doesn’t know what career to pursue. So I want us to help give advice. My friend’s house is on an island, a special economic city like our home Pattaya. whose friend’s father is the mayor of the city He told me to come help my son and see what he can do. We thought to ourselves, do we want to know? (laughs) It’s not our country.
“The last day before returning. While riding in the spoon truck, I saw that the water pipes along the roadside were PVC pipes. It is not a rubber hose like those used in developed cities. We recommended him for fun. They sell rubber pipes. Look. It turned out that after that he had concessions for the whole city. Then he gave us the responsibility of contacting and finding all these rubber hoses for us to do. And there was no credit placed. All cash was paid in sacks.
With all the stories After receiving a master’s degree as desired Khun Chonthong then brought a lot of money back and started investing in opening a beauty institute in Thailand.
Front-line CEO role
Currently, Khun Chonthong holds the position of CEO of Mersi, a beauty institute that is growing rapidly. Next year there will be 20 branches.
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Surrounding Bangkok and surrounding areas, including one branch in Udon Thani province. And there is a project to build a comprehensive beauty hospital. which is expected to be completed in the next 4-5 years.
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He also owns a private jet that is available for long-term rental. including leading fertilizer producing companies All of which come from the brain and two creative hands of Mr. Spongthong.
“The fertilizer factory is an OEM (Original Equipment Manufacturer) type. It started with a friend who started a fertilizer factory. But he happened to not be very good at dealing with work, so he came and hinted that he would like to borrow money from us. Spoon said there was no need to borrow it. Sell me the factory. But I don’t use the money to buy it and I’m done. She had to teach me how to work. The spoon went to stay and eat, waiting to see how to make it.
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Once I started to understand the path, I asked to go talk to big companies. How much did other people estimate the price? Spoon offers a lower price. But the quality can be verified that it is no different from others.
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We take a loss to get you as a customer. That is, we were little children at that time. Go and talk to him clearly and to the point. He looked at us like a child building a house that looked sincere. So he was kind enough to give us credit. At present, our fertilizer factory works with large companies all over the country, with the first companies being the first to The spoon went in to talk. They still trust each other for a long time until this day.
ไลฟ์สไตล์โดดเด่นของ New Rich
Nowadays, we have a definition for the new generation of people who have been successful since they were young: ‘New Rich’ or ‘New Money’ and Mr. Chonthong seems very pleased with this definition.
“I don’t mind at all if anyone calls me like this.
It’s even better because New Rich means we created it with our own abilities.”
Dr. Thammarat Thurathong
The New Rich way is an expression of self, confidence, and pride. By reflecting through valuable and luxurious items. Whether it’s brand name clothing and accessories, big houses, luxury cars, rare collectibles, as well as a five-star way of eating, drinking and traveling.
As for Mr. Spoonthong He is happy and enjoys dressing in the best selection of super brand clothing. Especially the agenda for social events and foreign travel trips. Khun Chonthong will provide a full set that stands out and catches everyone’s eye.
“I’m addicted to two things. The first is shoes. I have about 200 pairs. I think people spend their lives walking most of the time. We should buy good shoes. To help support the body’s weight and movement. It’s like if the foundation is good. We can stand and walk with stability and strength. is ready to move towards the goals that have been set
“Another thing is diamonds. A spoon is a fight to the death (laughs). For example, today a spoon is wearing many diamond bracelets stacked together almost halfway up the arm.”
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Saying that, Mr. Spoonthong held out his arm to show off nearby. Ready to laugh and have fun “Like a Cartier nail bracelet. Others may wear small bands. But I chose the giant shouting band.
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The diamond ring is a large one, one carat each, on a normal day. But if you’re going out to an event, you have to go a bit more fancy than that, and a 10-carat stone should be worn in a spoon. The design is simple, not too noticeable, but the diamond must be large. It is less but more, shouting at the top of your lungs.
“As for the spoon, it is considered an investment and I want to be able to wear it and shine at events. And looking from a distance, if you sell it, it will make a profit. The style of the spoon is if you want to buy it for investment purposes. You have to buy a large diamond that isn’t a brand. because it represents value As for diamonds from famous brands, they show taste and spiritual and social values. It’s not just having money to buy diamonds. But it is about buying and wearing it to elevate yourself. Because each brand has its own identity and history.”
As for travel, Khun Chonthong clearly chose only popular cities. Ready to check in and stay in a five-star hotel only. So it will answer every question of excellence that you dream of.
“I like very civilized cities like Paris, London, Milan, Rome, Venice, Monaco, Nice, Dubai. Why do you like them? The answer is that it’s because I’m a country person (laughs). My life has been with nature since I was born. So it’s like filling in what’s lacking. The hotel must choose five stars. Life has been very difficult. Ask to collect life profits In case it suddenly collapses tomorrow, at least we will still be able to use the money we created.
“Last thing, I went to Monte Carlo. I flew first class. There is a limousine to pick you up at the airport. I ate caviar until my appetite disappeared and slept at the Hotel de Paris Monte-Carlo and was happy and satisfied. It has filled in what was missing during childhood. Got to see the world-shattering, magnificent European architecture. We were amazed. That is, spoon does not mean that people like to travel in nature. Or people who live a simple life in a small town. And he won’t be happy. But it happened that Spoon liked to be happy like this. And we can meet these needs for ourselves. It opened our eyes and ears. We saw things we had never seen before.
“It’s the lifestyle of the newly rich. But when it is money that we earn by ourselves We are proud to use it to create happiness for ourselves. It is important that we accept who we are. And be happy with it, that’s all.” – Dr. Thammarat Thurathong
Source: HELLO! Thailand
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